WORKS

「野村のiDeCo」認知向上・加入促進キャンペーン | Nomura iDeCo / Sign-up campaign

CLIENT
野村證券|nomura
LAUNCH
Sep. 25. 2017

節税効果が大きく、また今年から加入対象者が大きく広がったため、日本に暮らす20歳以上のほぼすべての人がターゲットに。 創業から約100年の歴史があり、これからもずっとお客様のそばにあり続けるという想いを、「あんしんを、50年先まで。」というメッセージに込めた。

Having a big tax shield and its target pool for sign-up broadening remarkably from this year, the target of iDeCo (individual-type defined contribution pension plan) has become almost everyone over 20 years of age living in Japan. In such time, we developed a key message "Providing security, for 50 years ahead" - to express brand's determination to always continue being side by side with their clients, ensured by its long standing almost 100 years history since its establishment.

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